Renault Digital Guidelines

My team and I created Renault’s digital guidelines and the look and feel for their global websites. I then worked with Digitas who completed the global rollout.

 

Brand Engagement

We were tasked with igniting a passionate brand, leading conversations across the Renault business and to begin the process of cultural change; inspiring product pride and creating new actions by embedding the brand into their daily work. 5 brand films were created followed by highly successful internal Instagram competition that gifted one lucky winner VIP treatment at the Monoco Grand Prix.

 
 
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